Optimization of supramolecular solvent-based microextraction (SSME) of Loratadine and its determination with high-performance liquid chromatography (HPLC) with ultra violet (UV) detection were investigated. A factorial design (FD) and a central composite face-centered (CCF) were applied to evaluate the SSME procedure. The effect of four parameters on extraction efficiency was investigated. The factors studied were decanoic acid amount, percentage of tetrahydrofuran (THF) (v/v), pH and extraction time. According to half factorial design results, the effective parameters were decanoic acid amount, THF percentage (v/v) and pH. Then, a CCF was applied to obtain optimal condition. The optimized conditions were obtained at 110mg of decanoic acid, 10% of THF and pH=3. The limits of detection were in the range of 0.3-0.4ng/ml. Linearity of the method was determined to be in the range of 1.0-400.0ng/ml for distilled water and 1.3-400.0ng/ml for plasma. The extraction recovery was >92%. RSD for intra and inter day (n=5) of extraction of Loratadine were 3.1% and 6.2%, respectively. The developed method was successfully applied for the determination of Loratadine in distilled water and plasma samples.